The Red Card
How can we make companies want to sponsor women’s and girls’ football?
The sponsors are sort of the key here. They’re important for the people as well as the politicians – because they create jobs. If more companies were to sponsor girls’ and women’s football… well, the people would have to start caring. Which means politicians would have to start caring. And that’s a fairly powerful way to make important organizations like UEFA and FIFA to start caring.
Full brief here.
Finalist (Young Glory September 2017/2018)
Art Director: Wilson Tan
Copywriter: TJ Sie